The Intoxicologist Advertising – Advertorial Posts
Customized advertising is available on The Intoxicologist site in the form of Advertorial Placement. Advertorial placement is available directly to beverage companies, brands and businesses.
Place your message where people search and read; within text not in banner and sidebar click ads. Nuisance ads drive people away from viable content or become invisible due to constant occurrence. In a week or two those type ads fade away. Advertorial placement has staying power.
Quality Advertorial Placement
Advertorial content should be meaningful to the consumer, relevant to the content of the site they search out and leave the reader with quality information to reuse again and again so they remember the brand name, product and return. Advertorial Placement offers brands the ability to place products in post form using text and photo which utilizes premium placement and search engine optimization. When quality advertorial posts are placed on sites with regular readership, regular posting and social media outreach the potential for reaching consumers is optimal. Advertorial posts have staying power so consumers can revisit time and again.
Advertorial Placement Guidelines
Content must be relevant to The Intoxicologist site (i.e.: alcoholic beverages, cocktails, liquor industry, cocktail books, barware, bartender competitions, etc.)
Approximately 250 word count (exception for press release content)
Two photos maximum (post must contain photo)
Three URL’s maximum linked to relevant website and social media websites
Advertorial posts will always be clearly marked as such in compliance with FTC regulations for benefit to consumers, brands and The Intoxicologist site.
Cheri Loughlin, The Intoxicologist, reserves the right to deny any requests for advertorial post.
For rate information please contact Cheri Loughlin at str8upcocktails@gmail.com
(There are approximately 270 words in the text above for word count frame of reference.)
Advertorial Placement Fee & Guidelines
Complete content supplied within email document, PDF or Word document. Must be cut & paste compatible for site reformatting. Content will not be downloaded from alternative source.
- Approximately 250 words (exception for press releases*)
- 2 photos maximum
- 3 URL’s to relevant website and/or social media sites
- Specific relevant tags; i.e.: brand name, holiday, spirits used in cocktail, etc.
- Date range advertorial placement needed in post
Rate: $150 per advertorial placement, prepaid
*Additional fee for video placement
*Additional fee for advertorial post written by Cheri Loughlin
The Intoxicologist completes the following:
- Text reformatted to fit within the style of The Intoxicologist site.
- URL’s linked within the text where appropriate.
- Photos reformatted to fit within the style and text of The Intoxicologist site.
- Descriptive text placed within the photo for search engine optimization.
- Photos linked to brand website URL
- Advertorial post will receive mention through social media such as Facebook and Twitter
*Press Releases and videos are placed in post on The Intoxicologist Is In
Email Cheri Loughlin at str8upcocktails@gmail.com for any additional questions.
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All opinions, reviews and spirits’ coverage contained within are the personal opinion and decision of Cheri Loughlin, The Intoxicologist