Cocktail Development
Cheri Loughlin is a leading cocktail and photography resource for beverage companies, event planners, businesses and individuals.
Cheri creates signature cocktails and non-alcoholic drinks for beverage brand website and advertising campaign development, placement in client bar and restaurant venues and for specialty events.
Cocktail Menu Development
Cocktails and drinks specifically chosen and designed with a venue’s atmosphere in mind are imperative to guest experience and the venue’s bottom line. Professionally styled cocktail menus with enticing cocktail photos at guests fingertips are immediate recommendations for their imbibing pleasure.
Recipe Cards
High resolution downloadable cocktail recipe cards are available to beverage companies for website use or print. These recipe cards are ideal for website inclusion since they offer consumers printable options for recipes directly from brand websites. Once downloaded beverage brands may opt to print recipe cards to cardstock for consumer use.
Cocktail Creation Planning & Rates
Base spirit and specialty ingredients requested for final drinks must be supplied by client or reimbursed in final billing. (Products may be mailed or delivered by local distributer. Requested products purchased by Cheri Loughlin for creation purposes will be billed to client.)
Specific description details pertaining to drink style, basic taste, ease of preparation, etc… need to be provided in writing. (i.e.: sophisticated punch, on the rocks, long drink… fun, sexy, smooth, hint of spice, fresh, sweet…easy skill level, 5 ingredients or less, holiday themes, etc.)
Provide list of other brands within the company so those can be referenced first as ingredient choices for cocktail creation.
Provide list of any specific brands, spirit categories, juices or mixers that should not be incorporated into the recipe creation process.
Rates
$150 per drink recipe creation
$150 per photo (4Mpix) with non-exclusive license
$300 per photo (originals) with non-exclusive license
$100 per cocktail recipe card (1Mpix) with recipe creation and cocktail photo purchase – brand placement in recipe listing
10% discount with order of six recipes and photos
15% discount with order of twelve or more recipes and photos
Photos are loaded into an online password protected photo gallery for your selection purposes. Photos may be purchased directly from the online gallery as high resolution digital desktop downloads. The non-exclusive license gives you the right to use the purchased photos to promote your brand in digital or print advertising campaigns.
Plan ahead for seasonal cocktails, holidays and celebrations consumers readily observe. Keep top celebratory occasions and seasons in mind when planning the number of cocktail recipes and photos your brand would like in the hands of consumers. Top searched cocktail recipe areas are listed below.
· Halloween
· Christmas
· New Year
· 4th of July / Independence Day
· St. Patrick’s Day
· Mother’s Day
· Birthdays
· Girl’s Night Out
· Weddings
· Fall & Spring Cocktails
· Classic Cocktails
· Valentine’s Day
· Cinco de Mayo
· Mardi Gras
· Popular Shots
· Days that celebrate individual spirits such as; National Vodka Day, National Amaretto Day, National Liqueur Day, etc.
Thank you for your interest in Cocktail Development with Cheri Loughlin, The Intoxicologist.
Cheri Loughlin – The Intoxicologist
str8upcocktails@gmail.com
http://intoxicologist.net
